New mag for drinks nerds!

logo for Imbibe magazineHaving seen a number of bloggers discussing the new magazine Imbibe, I dispatched my lovely wife last week to track down a copy, to read during our flight to Alabama. She found the first issue for sale at Borders and brought it home for me. I’m still working my way through it, but so far, I’m really enjoying it.

Imbibe is a drinks magazine, and as such, it covers a range of beverages–coffees, teas, beers, spirits, and wines. (I’d love to see features on specialty colas, root and ginger beers, and other soft drinks.) The first issue contains articles on hotel bars, the drinks culture of Oaxaca, Ted Haigh, Trappist ales, and organic wines. It’s a fun magazine that fills a heretofore open niche.

A lot of magazines have come and gone in the last couple of years–Radar (twice) and Chow are the ones I most lament. This seems to be a hard time to keep a new magazine afloat, but then perhaps it was ever thus. It’s hard to say how long Imbibe will succeed. Nevertheless, I’ve voted with my credit card and purchased a subscription. (Actually, due to incompetent use of a web browser, I seem to have purchased two subscriptions. I’ve been on the web for a decade; I have no excuse.)

As I mentioned earlier, the premiere highlights twelve hotel bars. Among the bars featured is Bistro Moderne in Houston’s Hotel Derek. The write-up discusses a Moderne specialty cocktail, the Texan, providing only the ingredients (Woodford Reserve bourbon, Sauza Conmemorativo tequila, and lime juice) and not the proportions.

I was intrigued but nervous about the bourbon/tequila mix, but since we have both ingredients at home, as well as plenty of limes, I wanted to try it. I had no idea what proportions to use, so I winged it. In a mixing glass, I poured three ounces Very Old Barton bourbon, two ounces Herradura Añejo, and one ounce lime juice (for two cocktails). I sampled just a bit of that and found it a little harsh, so I added half an ounce of simple syrup. I shook that over ice and strained it into two cocktail glasses.

Jen and I both liked it, but we felt it was lacking complexity. The sweetness was fine–any more than half an ounce of simple syrup would have been too sweet. I started thinking about bitters, and since triple sec is a common companion for tequila, I thought about Gary Regan and his orange bitters.

Good thought. Our second batch went as follows, and it was, we felt, a better mix:

1½ oz. Very Old Barton bourbon
1 oz. Herradura Añejo tequila
½ oz. lime juice
¼ oz. simple syrup
3 dashes Regan’s Orange Bitters

Shake over ice and strain into a cocktail glass.

I’ll happily entertain suggestions for garnishes. I left the drink naked. Salted rim? Lime twist?

Meanwhile, let’s all raise a toast to Imbibe’s long life.

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One thought on “New mag for drinks nerds!

  1. Just wanted to let you know that we added you to our Drinks page blogroll at Martini Republic. Looking forward to reading more here.

    Regarding this drink, it occurred to me that it might be good to couple Bourbon with Corralejo tequila, which has a mas tranquilo taste than Herradura. Then you could treat it much like a manhattan, and may even be able to forgo the syrup and use a little sweet vermouth. I wouldn’t salt the rim, but might be tempted to add a lemon twist.

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